IBA

INTERNATIONAL BRANDING ADVISORS

We are your legal allies.

OUR FIRM

International Branding Advisors (IBA) has been conceived with the mission of transforming the way innovators and entrepreneurs engage with legal advisors, enabling them to achieve their goals efficiently and effectively.

The founders of IBA have been part of renowned firms specializing in Corporate Law, Industrial Property, and Copyright Law, allowing them to establish themselves as widely recognized experts in these disciplines, both within the Mexican national sphere and internationally.

We are your legal allies.

Our legal team is comprised of young, dynamic, and highly skilled professionals, both women and men, under the guidance of expert lawyers in the areas of law we offer. We strive to propose and implement innovative legal strategies and solutions with the aim of surpassing even the most demanding expectations.

At IBA, we value diversity. We firmly believe that a diverse team brings a wide range of perspectives and viewpoints, positioning us as an inclusive and trustworthy legal option.

OUR MISSION

We provide effective legal solutions in a professional, ethical, and humanistic manner.

We work collaboratively to give our clients the confidence they are seeking.

OUR VISION

Our goal is to become allies to our clients, so that they can confidently entrust us with their legal matters, allowing them to focus on what truly matters in their businesses, companies, or projects.

ABOUT US

The problem with communication today is that no one listens to understand. Our concern is to listen to you and understand you!

IBA was founded in 2010 with recognized and experienced lawyers providing solid legal counsel in the areas of intellectual property, business law, corporate law, entertainment law, and litigation.

At IBA, our lawyers stay at the forefront of technology and provide timely assistance to our clients, whether virtually or in person.

Furthermore, we are a firm that forms alliances with lawyers abroad, enabling us to represent the interests of our clients in any country where they require legal services.

We also have a specialized branding department, which offers our clients strategies to define, build, optimize, protect, and enhance the value of their brands and signs. We do this from a fresh, impartial, and highly effective legal perspective.

PROFILE – CARLOS TRUJILLO

Carlos Trujillo is an outstanding lawyer graduated from the Universidad Iberoamericana, backed by a strong academic background and extensive professional experience spanning over twenty-five years. His career includes obtaining five specializations from the Graduate School of Law at the Universidad Panamericana, as well as the successful completion of a Master's in Compliance from EALDE.

Throughout his career, he has led cases and legal matters in various areas, such as intellectual property, corporate law, commercial law, regulatory law, compliance, new technologies law, and entertainment law. His active participation in the Mexican Bar Association, the College of Lawyers, and the Licensing Executives Society (LES Mexico, A.C.) highlights his commitment to excellence and professional ethics.

Carlos Trujillo has received notable recognitions in the legal industry, being included in the IP STARS Book by Managing Intellectual Property as a recommended lawyer in Mexico in the field of copyright. Likewise, The Legal 500 has distinguished him as a specialist and standout lawyer in the areas of copyright and rights licensing.

In the academic field, he has shared his extensive knowledge as a lecturer at the Universidad Panamericana and the Instituto Tecnológico Autónomo de México (ITAM). Furthermore, his participation as a speaker in forums organized by COFIDE reflects his commitment to the dissemination of legal knowledge.

Carlos Trujillo has also made his mark in legal literature, being the author of several articles and publications both nationally and internationally. His intellectual contribution reflects his dedication to staying updated on legal developments and sharing his experience with the legal community.

PRACTICE AREAS
INTELLECTUAL PROPERTY.

Intellectual Property Law grants exclusive exploitation rights to individuals who have created works in the field of distinctive signs, inventions, industrial designs, and literary and artistic works. Among other matters, we handle the following:

  • Trademarks and distinctive signs
  • Patents, utility models, and industrial designs
  • Copyrights
  • Franchises
  • Industrial secrets
  • Technology transfer
CORPORATE LAW

Groups of individuals with defined purposes, when formalized under a legal framework aligned with their interests, constitute a legal entity with its own personality and assets, distinct from its members.

This represents an evolved way of conducting business in which a company represents the interests and rights of that collective group of people. We can advise our clients in the following corporate law matters:

  • Incorporation of companies
  • Asambleas
  • Dissolution and liquidation
  • Acquisitions
  • Mergers
  • Transformations
  • Compliance
BUSINESS LAW

Business law regulates all legal aspects that must surround commercial transactions and business activities. Proper legal counsel is necessary to ensure that individuals engaged in commercial activities carry out legal strategies, negotiations, and the preparation of agreements and documents to formalize their operations. As part of our services in this area, we cover:

  • Contracts
  • Legal documents
  • Permits, licenses, and authorizations
  • E-commerce
  • International trade
  • Personal data and privacy
LITIGATION

When the path of resolving a legal dispute through negotiation proves unsuccessful, the need arises to enter into a dispute that will be resolved by competent authorities, both judicial and administrative. Our lawyers specialize in the following branches of litigation:

  • Recovery of domain names
  • Intellectual property litigation: Nullities, infringements, and expirations.
  • Civil and commercial litigation.
  • Criminal litigation.
  • Amparo proceedings
  • Damages and losses
ENTERTAINMENT LAW

Entertainment is currently one of the most profitable activities. Every day, new performers, developers, and creators gain relevance. The resulting content is widely and rapidly disseminated through the Internet and social networks. In the legal field, Entertainment Law combines different legal disciplines, including intellectual property rights, which are closely related, but also contracts and advertising law. In this field, IBA offers its clients the following services:

  • Legal representation of actors and performers.
  • Contracts.
  • Sponsorship agreements.
  • Video game license agreements.
  • Enforcement actions and related litigation.
BRANDING

IBA has established a strategic alliance with marketing and advertising consultants, allowing us to assist our clients in designing or redesigning their brand and commercial image. Our services in this area include:

  • Brand development and positioning.
  • Logo design.
  • Brand marketing strategies.
  • Development and implementation of usage and style guides for brands.
  • Improvement or new design of brands for existing projects, products, or businesses.
  • Marketing audits and analysis.
Carlos Trujillo

CONTACT

E-MAIL

ctrujillo@ibalawyers.com
legalteam@ibalawyers.com
www.ibalawyers.com

PHONES:

(52 55) 5523001294
(52 55) 5540994757

ADDRESS

Chicago 98, AA801
World Trade Center
Nápoles 03810 Ciudad de Mexico